Employment History

The Public House
Jan 2021- June 2023
Clients: Jameson, 48 Mobile, Green Isle, Paddy Power, Carstore,
Belfast Telegraph, INM Herald, Code Institute, FBD Insurance, Kahlua, Dunnes
Key responsibilities: Copywriting, client presentation, managing clients, overseeing junior creatives.
Key Achievements: ICAD Bronze Award - The Irish Independent (Auditorial)
Gold Effie - EPIC (This is not us)
Lürzers Archive - EPIC (This is not us)
BestAds Best of the Week - EPIC (This is not us)


Here Design (Freelance)
Feb 2020 - Dec 2020
Key responsibilities: Naming, pack copy, client presentation
Key achievements: Creating the name for Devant zero alcohol spirit and their initial campaign


Wasserman
Jan 2019 - Jan 2020
Clients: Adidas, MINI, San Pellegrino, Allianz, ATP Masters, Memphis Grizzlies, NBA,
UEFA Champions League, English Premier League, BMW, NFL, Grey Goose
Key responsibilities: Copywriting, client presentation, managing clients, overseeing junior creatives.
Key Achievements: Won pitch for Footlocker Europe
Gold IPM Award Mini Experience


Deliveroo UK
Copywriter
Aug 2018 - Aug 2019
Key responsibilities: Overseeing CRM department, overseeing social creative
Key Achievements: ‘Best Black Friday’ Campaign
Helped grow B2B engagement 30%


AJF Partnership
Copywriter
2014 - 2018
Clients: Officeworks, Lion Dairy, Holden, Oreo, Target,
BUPA, Coles Liquor, Jodi Lee Foundation
Key responsibilities: Copywriting, client presentation, managing clients.
Key Achievements: Grand Effie - Dare Iced Coffee
Pitch win: Coles Liquor, BUPA, Oreo


Freelance:
ARC Worldwide (Nescafé)
VCCP London (Shell, Canon)
The Brooklyn Brothers (MINI, First Direct)
Publicis (Heineken)
Forever Beta (Co-Op, Camden Brewery)

Awards

2016 Effie - Effective Advertiser of the Year - Officeworks

2017 Grand Effie - Dare Iced Coffee

2019 Gold IPM - MINI

2022 ICADS (Bronze OOH) - Heard the news? Indo Daily Podcast 

Lürzers Archive (Vol. 2 2023) - This is not us EPIC

2023 Gold Effie - EPIC

Advertising courses

Award School - 2014

Copy School - 2015 

Education

Adelaide University
Bachelor of Media
2006 - 2010